Privacy Policy

Effective Date: 6/10/2025

At Master Services Plumbing Heating and Cooling (“we,” “us,” or “our”), your privacy is important to us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website (https://masterserviceslg.com) or interact with our services.

By using our website or services, you consent to the practices outlined in this policy.


1. Information We Collect

We may collect personal and non-personal information in the following ways:

Information You Provide:

  • Name, phone number, email address, and mailing address

  • Service request details

  • Payment information (if applicable)

Information We Automatically Collect:

  • IP address and browser type

  • Device information and operating system

  • Site usage and behavior data (via cookies or analytics tools)


2. How We Use Your Information

We use the information we collect to:

  • Provide and manage our plumbing, heating, and cooling services

  • Respond to inquiries and customer support requests

  • Send appointment reminders or updates via SMS, phone, or email

  • Improve website performance and user experience

  • Process payments (if applicable)

  • Comply with legal obligations


3. SMS & Messaging Consent

If you opt in to receive SMS or automated messages, you agree to receive updates, appointment reminders, and occasional promotional offers. Message frequency may vary. Standard text messaging and data rates may apply. You can opt out at any time by replying STOP, or contact us by phone or email.


4. Sharing of Information

We do not sell, trade, or rent your personal information. We may share limited data with trusted third-party service providers only to the extent necessary to:

  • Process payments

  • Send communications (e.g., SMS, email)

  • Provide analytics and website performance tools

  • Comply with law enforcement requests or legal obligations

All third parties are required to protect your data and use it only for the purposes we authorize.


5. Cookies & Tracking

Our website may use cookies and similar tracking tools to enhance your browsing experience and gather data about site traffic and interaction. You can modify your browser settings to disable cookies, but doing so may affect certain features of the site.


6. Data Security

We take reasonable administrative and technical measures to safeguard your information. However, no system can be guaranteed 100% secure. By using our website, you acknowledge and accept this risk.


7. Your Rights & Choices

You may request to:

  • Review or correct your personal information

  • Delete your information, subject to legal obligations

  • Opt out of future communications

To do so, contact us at:

📧 Email: service@masterserviceslg.com
📞 Phone: (262) 248-2103


8. Children’s Privacy

Our services are not intended for individuals under the age of 13. We do not knowingly collect or store personal information from children.


9. Third-Party Links

Our website may contain links to other websites. We are not responsible for the privacy practices of third-party sites. Please review their privacy policies separately.


10. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with the updated effective date. Continued use of our website after changes constitutes your agreement to the revised policy.


11. Contact Us

If you have questions or concerns about this Privacy Policy, please contact us:

Master Services Plumbing Heating and Cooling
📍 N3481 Co Rd H, Lake Geneva, Wisconsin 53147
📧 service@masterserviceslg.com
📞 (262) 248-2103